Complaints weren’t in short supply when it came to the introduction of Apple’s in-house Maps app, which was part of the recent iOS 6 release.
But all of that could change with some recent news that Apple is actually recruiting former and current Google Maps employees to help improve upon its Maps app.
According to TechCrunch, many Google Maps employees worked on a contract basis. When one of those contractors left, Apple recruited him to join the Maps team.
“He had heard rumors for a while that Apple was going to develop its own in-house mapping platform, and given his experience at Google, he was an easy hire. Apple went out of their way to bring him down to Cupertino and he’s now paid hansomly as a GIS Analyst. Another coworker that was a project lead at Google Maps, left for the East Coast after his contract ended, and was recently contacted by an Apple recruiter. The position sounds like a product development manager position, and will pay him $85k+ and all the moving expenses from the East Coast. He’s gone through two rounds of interview and seems like a frontrunner to land that position.”
It’s safe to say that the launch of Apple’s Maps app didn’t go off as planned. 3D modelings are sometimes broken and difficult to make out; famous towns — such as Stratford-upon-Avon — are completely missing; and certain searches bring up incorrect results.
Apple released a statement that the user experience of their app will improve the more people use it. That could take awhile, however.
Google has more than seven years of digital maps experience, which has allowed them to build up a significant amount of data. Apple can’t expect to even come close to the expertise of Google Maps in its first year.
It’s rumored that Google Maps is working on a dedicated iOS app and just waiting on Apple’s approval. Don’t be surprised if the app gets rejected.
In addition to Maps, Apple also dropped its native YouTube app. A dedicated YouTube app was immediately released and has performed significantly better than its predecessor.