Will Apple’s magical and revolutionary tablet save the print industry? Although that is still an open question, you can follow a swelling stream of digital subscription dollars originating in the iPad’s Newsstand app back to publishers and that means hope isn’t just alive, it seems to be getting stronger.
Web metrics companies, I could stop thinking about ‘em.
That said, Utrecht, The Netherlands-based Distimo has published a quick note about the state of periodical adoption on the iPad and the news is good, almost impressively so.
iPad users are willing to pay for premium content offered by newspapers and magazines in the Newsstand category. The category launched only six months ago, however more than $70,000 per day is already being made by the top 100 grossing Newsstand applications in the United States.
This anecdote is just the latest in a string of positive digital publishing news items that have cropped up thus far this year. For example, Hearst expects to ship its millionth digital sub sometime in 2012 and Apple’s own digital textbook initiative has gotten off to a great start.
Last last year, Popular Science said Apple’s October Newsstand introduction helped it boost digital subs by more than 40 percent in just seven weeks.
And, the one thing that could really boost the appeal of digital magazines and newspapers? It’s the second best tablet available today — Apple’s $299 iPad 2. As Blorge has previously said, this low-cost iPad is the key factor that will drive educational adoption and the metrics that work there apply in other legacy industries crying out for reform.
Hey, that sounds a lot like print. About gosh darned time…
What’s your take?